I am a User Experience Researcher and PhD Cultural Anthropologist               working in the digital product space. 

Building on over a decade of experience using qualitative methods, I combine the iterative process of design thinking with deep ethnographic understanding to approach complex problems. I am constantly asking, how can research address solutions for real world challenges?

I especially enjoy combining generative and evaluative research methods to source innovative ideas and nurture early stage products in a way that truly resonates with users and customers.